Clean Hydrogen, Rooted in Earth’s Wisdom
The Auri Project is a New Zealand–born scientific and ethical initiative dedicated to creating clean, affordable hydrogen by learning directly from the Earth. Instead of drilling for unstable subsurface gas or relying on high-cost electrolysis, we use a safe, engineered adaptation of the natural geologic process known as serpentinization — turning rock and water into hydrogen without CO₂ emissions.
Our goal is simple:
Make clean energy accessible, safe, and aligned with planetary stewardship.
Why We Exist
Humanity is entering a critical decade. To avoid catastrophic climate outcomes, the world needs clean fuels that do not depend on fossil gas, mining expansion, or environmental sacrifice.
But current hydrogen pathways fall into two camps:
Expensive — electrolysers needing huge amounts of renewable power
Extractive — drilling for natural hydrogen like an oil rush
Neither path solves the ethical or economic barriers holding hydrogen back.
The Auri Project exists to prove a third way:
Hydrogen that is renewable, mineral-based, non-extractive, and safe — generated above ground, under our full control, and guided by science, ethics, and transparency.
The Auri Earth Initiative
Beyond Energy — Planetary Renewal
The Auri Project reinvests 10% of all future revenue into ecosystem restoration, clean water protection, and community development.
We call this the Earth Covenant — a principle that energy must heal, not harm.
This initiative funds:
Native ecosystem restoration
Flax (harakeke) regeneration projects
Waterway protection
Soil health programs using Auri by-products
Public education in sustainability and science
A clean-energy future must also be a compassionate one.
Our Guiding Principles
Safety First
Hardware-driven, fail-safe engineering above all else.Transparency & Integrity
Open science, responsible governance, and verifiable data.Planetary Stewardship
If we take from Earth, we must also restore.Affordability
Clean hydrogen must be accessible — not a luxury commodity.Ethics Before Extraction
No subsurface drilling. No destabilising geology. No shortcuts.